It’s no secret that hashtags have many positive uses beyond regular keyword engagement.
When it comes to celebratory hashtags, the list of opportunity is never-ending. Think beyond #DigitalMarketing to get interactions, and start thinking about things like #NationalPizzaDay or #NationalThankYouNoteDay.
It’s worth it. We promise.
How Do Silly Internet Holidays Help Your Business?
The first rule of a national holiday is to never underestimate it - especially in terms of digital marketing.
The second rule is to celebrate it.
Quirky holidays can be used for both external marketing purposes as well as internal purposes. Treating your company to a pizza party for National Pizza Day (February 9th), and presenting it on social media with the use of hashtags is a win-win.
Let’s face the facts; everyone loves pizza - even just through the views on a computer or smartphone screen.
We’re not saying that these hashtags automatically guarantee business or leads. But the exposure speaks for itself.
How Specific Are These Holidays We Speak Of?
Holidays are never in short supply. When you find a great one that caters to your brand, it can even become less about promoting it for exposure, and more about promoting it for an offer or promotion.
For example, National Fried Chicken Day is low hanging fruit for certain fast food restaurants. Here’s how KFC utilized the holiday:
So How Do I Keep Track Of These Holidays?
We recommend keeping a year-long calendar of holidays and events like these, that could be useful for your company.
Not only will this aid in planning celebrations around the office; it can also be used to fill in the gaps of your content plans - especially since quirky holidays give you the freedom to create fun graphics, videos, and more to share on social media.
What Holidays Should I Look Out For?
We’ve included a list of the holidays on our personal editorial calendar just for you!
1/1 - New Year’s Day
1/4 - National Spaghetti Day
1/6 - National Technology Day
1/15 - National Hat Day
1/17 - Kid Inventors Day
1/19 - National Popcorn Day
1/21 - Squirrel Appreciation Day
1/24 - National Compliment Day
1/27 - National Chocolate Cake Day
1/28 - Fun At Work Day
2/1 - National Wear Red Day
2/2 - Groundhog Day
2/9 - National Pizza Day
2/14 - Valentine’s Day
2/17 - Random Acts of Kindness Day
2/22 - National Margarita Day
3/2 - Employee Appreciation Day
3/7 - National Pancake Day
3/8 - International Women’s Day
3/14 - Pi Day
3/14 - National Potato Chip Day
3/17 - St. Patrick’s Day
3/20 - First Day of Spring
3/20 - International Day of Happiness
3/24 - Red Nose Day
3/25 - International Waffle Day
4/1 - April Fool’s Day
4/7 - National Beer Day
4/11 - National Pet Day
4/16 - National Wear Your Pajamas to Work Day
4/18 - International Juggler’s Day
4/20 - National High Five Day
4/22 - Earth Day
4/22 - National Jelly Bean Day
4/23 - Take A Chance Day
4/26 - National Pretzel Day
4/27 - Tell A Story Day
5/4 - Star Wars Day
5/5 - Cinco de Mayo
5/20 - National Lemonade Day
5/28 - National Hamburger Day
6/7 - National Donut Day
6/21 - National Selfie Day
6/21 - International Yoga Day
6/21 - First Day of Summer
6/30 - National Social Media Day
7/4 - Independence Day
7/7 - World Chocolate Day
7/17 - World Emoji Day
7/30 - International Day of Friendship
8/8 - International Cat Day
8/9 - National Book Lovers Day
8/15 - National Relaxation Day
8/26 - National Dog Day
9/5 - International Day of Charity
9/6 - Read A Book Day
9/23 - First Day of Fall
9/30 - International Podcast Day
10/1 - International Coffee Day
10/4 - National Taco Day
10/10 - World Mental Health Day
10/14 - National Dessert Day
10/16 - Boss’s Day
10/29 - Internet Day
10/31 - Halloween
11/3 - National Sandwich Day
11/4 - National Candy Day
11/13 - World Kindness Day
11/15 - Clean Out Your Refrigerator Day
11/27 - National Day of Giving
11/30 - Computer Security Day
12/4 - National Cookie Day
12/10 - Human Rights Day
12/21 - Crossword Puzzle Day
12/21 - First Day of Winter
12/31 - New Year’s Eve