Your Guide to Social Media Holidays

November 07, 2018 by Anna Barden

It’s no secret that hashtags have many positive uses beyond regular keyword engagement.

Holiday Blog Pic


When it comes to celebratory hashtags, the list of opportunity is never-ending. Think beyond #DigitalMarketing to get interactions, and start thinking about things like #NationalPizzaDay or #NationalThankYouNoteDay.

It’s worth it. We promise.

How Do Silly Internet Holidays Help Your Business?

The first rule of a national holiday is to never underestimate it - especially in terms of digital marketing.

The second rule is to celebrate it.

Quirky holidays can be used for both external marketing purposes as well as internal purposes. Treating your company to a pizza party for National Pizza Day (February 9th), and presenting it on social media with the use of hashtags is a win-win.

Let’s face the facts; everyone loves pizza - even just through the views on a computer or smartphone screen.

We’re not saying that these hashtags automatically guarantee business or leads. But the exposure speaks for itself.

How Specific Are These Holidays We Speak Of?

Holidays are never in short supply. When you find a great one that caters to your brand, it can even become less about promoting it for exposure, and more about promoting it for an offer or promotion.

For example, National Fried Chicken Day is low hanging fruit for certain fast food restaurants. Here’s how KFC utilized the holiday:

 

So How Do I Keep Track Of These Holidays?

We recommend keeping a year-long calendar of holidays and events like these, that could be useful for your company.

Not only will this aid in planning celebrations around the office; it can also be used to fill in the gaps of your content plans - especially since quirky holidays give you the freedom to create fun graphics, videos, and more to share on social media.

What Holidays Should I Look Out For?

We’ve included a list of the holidays on our personal editorial calendar just for you!

January

1/1 - New Year’s Day

1/4 - National Spaghetti Day

1/6 - National Technology Day

1/15 - National Hat Day

1/17 - Kid Inventors Day

1/19 - National Popcorn Day

1/21 - Squirrel Appreciation Day

1/24 - National Compliment Day

1/27 - National Chocolate Cake Day

1/28 - Fun At Work Day

February

2/1 - National Wear Red Day

2/2 - Groundhog Day

2/9 - National Pizza Day

2/14 - Valentine’s Day

2/17 - Random Acts of Kindness Day

2/22 - National Margarita Day

March

3/2 - Employee Appreciation Day

3/7 - National Pancake Day

3/8 - International Women’s Day

3/14 - Pi Day

3/14 - National Potato Chip Day

3/17 - St. Patrick’s Day

3/20 - First Day of Spring

3/20 - International Day of Happiness

3/24 - Red Nose Day

3/25 - International Waffle Day

April

4/1 - April Fool’s Day

4/7 - National Beer Day

4/11 - National Pet Day

4/16 - National Wear Your Pajamas to Work Day

4/18 - International Juggler’s Day

4/20 - National High Five Day

4/22 - Earth Day

4/22 - National Jelly Bean Day

4/23 - Take A Chance Day

4/26 - National Pretzel Day

4/27 - Tell A Story Day

May

5/4 - Star Wars Day

5/5 - Cinco de Mayo

5/20 - National Lemonade Day

5/28 - National Hamburger Day

June

6/7 - National Donut Day

6/21 - National Selfie Day

6/21 - International Yoga Day

6/21 - First Day of Summer

6/30 - National Social Media Day

July

7/4 - Independence Day

7/7 - World Chocolate Day

7/17 - World Emoji Day

7/30 - International Day of Friendship

August

8/8 - International Cat Day

8/9 - National Book Lovers Day

8/15 - National Relaxation Day

8/26 - National Dog Day

September

9/5 - International Day of Charity

9/6 - Read A Book Day

9/23 - First Day of Fall

9/30 - International Podcast Day

October

10/1 - International Coffee Day

10/4 - National Taco Day

10/10 - World Mental Health Day

10/14 - National Dessert Day

10/16 - Boss’s Day

10/29 - Internet Day

10/31 - Halloween

November

11/3 - National Sandwich Day

11/4 - National Candy Day

11/13 - World Kindness Day

11/15 - Clean Out Your Refrigerator Day

11/27 - National Day of Giving

11/30 - Computer Security Day

December

12/4 - National Cookie Day

12/10 - Human Rights Day

12/21 - Crossword Puzzle Day

12/21 - First Day of Winter

12/31 - New Year’s Eve

 

Happy holidays!

Filed Under: content strategy, marketing, brand marketing, holiday marketing, social media, content creation, Twitter, Instagram, Facebook, Content Marketing, social media marketing