Quality content creation and website development are both time consuming and creatively involved endeavors. You can spend hours tweaking verbiage and layouts just to get that perfectly eye-catching page built out.
Unless you're a web designer or an SEO guru, you probably aren't too familiar with the term meta description tag. That changes today!
Google recently rolled out a big change to how they deal with meta description tags: you can now add 320 characters to your meta description instead 160. This means that you can provide more in-depth details of your content and use more relevant keywords. All of this adds up to more clicks and more conversions!
Black Friday has come and gone and now Cyber Monday is here. In today's digital age, online sales are making up a constantly growing proportion of business' sales. The convenience of shopping online coupled with the availability of deals everywhere (and the ability to compare prices in an instant!) means that consumers no longer need to stand in hour-long lines just to get a good price on their favorite items.
Whether your business involves retail sales, business-to-business (B2B), or software-as-a-service (SAAS), you should take some cues from this year's Cyber Monday sales and give your customers (and potential clients) something that they can look forward to!
According to a Capital One survey, 44% of companies don’t have a website. That means almost half of the businesses out there are ignoring one of the biggest profit drivers available.
Websites affect almost every aspect of business, from credibility to searchability. If your business doesn’t have a website, you are hurting you current sales and your future prospects.
Not having a website is such a huge mistake that it may reach back in time to affect the past in ways we can’t even fathom, defying all known laws of physics.
We previously covered an overview of referral spam (or ghost referrals) in Google Analytics (GA), which are referrals that can muck up your webtraffic metrics, monitoring, and analysis by generating fake visitor data for your website. Spammers accomplish this by using spam bots to get your Google Analytics tracking ID (e.g. UA-) from your website’s source code. Next, the nefarious spammers send “visitor” information directly to Analytics (bypassing your website).
It’s that time of the year again! The fiscal year has ended and tax season is making it’s way out the door as well. There is no better time than now to evaluate your website to see if it is performing at its full potential.
Performing a thorough site audit can take a lot of time and energy without the right resources. However, when equipped with a clearly outlined to-do list of tasks, things become much easier. That’s why we’re here to give you just that!
Web design just keeps getting easier with all the popular website builders including: Squarespace, Wordpress, Cargo Collective, and more. But for the uninitiated web designer, too many build-it-yourself tools may steer you in the wrong direction if you’re not careful. If you do decide to build your own website for 2016, here are a few tips you should keep in mind while choosing your official web design.
It’s happened to everyone: you click on an inviting link, select a promising search result, or type an address into your browser only to be greeted with this:
Filed Under: Website Development