Have you ever been scrolling through an article on your mobile phone when, suddenly, some kind of pop-up appears that takes up the majority of your screen? That’s called an interstitial advertisement (or just “interstitial,” for short). Interstitials are ads that appear in between two content pages and, until recently, were a much-maligned (but highly effective!) form of interruptive advertising.
We previously covered an overview of referral spam (or ghost referrals) in Google Analytics (GA), which are referrals that can muck up your webtraffic metrics, monitoring, and analysis by generating fake visitor data for your website. Spammers accomplish this by using spam bots to get your Google Analytics tracking ID (e.g. UA-) from your website’s source code. Next, the nefarious spammers send “visitor” information directly to Analytics (bypassing your website).
It’s that time of the year again! The fiscal year has ended and tax season is making it’s way out the door as well. There is no better time than now to evaluate your website to see if it is performing at its full potential.
Performing a thorough site audit can take a lot of time and energy without the right resources. However, when equipped with a clearly outlined to-do list of tasks, things become much easier. That’s why we’re here to give you just that!
Web design just keeps getting easier with all the popular website builders including: Squarespace, Wordpress, Cargo Collective, and more. But for the uninitiated web designer, too many build-it-yourself tools may steer you in the wrong direction if you’re not careful. If you do decide to build your own website for 2016, here are a few tips you should keep in mind while choosing your official web design.
It’s easy to look at the websites that were created in the early days of the internet and laugh, cry, or even stare in shock at the design.
(Photo Credit: FootLogo.com)
Do you ever ask yourself, are my pop-up ads annoying my potential clients? When what you really should be asking yourself is: do pop-up ads annoy me?
The fact is that business owners just see the conversion numbers and assume that because their pop-ups are getting sign-ups they are a successful tool. But what they don’t see are the negative effects that pop-ups can cause to their overall website. So, while they might have seemed like a great idea at the time, pop-up ads should definitely be reconsidered.
The compelling Call-To-Action or CTA is key to just about anything you do online.
Whether your designing the front page of your website, writing a blog post, sending an email, or setting up the new feature on your Facebook business page, CTA's are necessary to your strategy. Therefore it is detrimental that you master the art of clearly defined CTA's that resonate with your audience.
It only seems fitting that in honor of Halloween, we compiled 4 of the scariest mistakes that companies somehow still make when it comes to their internet presence.
As the new year begins, we predict five of the top new web design trends for 2014:
1. Code Free Websites
In the past, it has been difficult for designers to create websites because of minimal coding experience. The New Year brings a breakthrough in web design. Graphic designers can now create websites online, free of charge, without the complexity of using code.
The best part? There is no coding involved!
Designers can create websites without the help of a developer. This idea of code- free websites speeds up the web design process and could also save you money.
It’s hard to imagine a time when smart phones and tablets didn't exist. It’s even harder to imagine life without these handy little gadgets that can access infinite amounts of information with the touch of a finger.
Today, smart phones and tablets of many different sizes are finding their way into the hands of tech-hungry people all around the world. I see toddlers becoming tablet experts before they can even talk. I see teenagers walking into walls and doors because their eyes are glue to their precious phone screens.
With the rise of smart phones and tablets, it’s important that websites are able to respond to different screen sizes and resolutions.
Filed Under: website design