How Does Voice Search Affect Your Content Creation Strategy? [Infographic]

March 20, 2017 by BizTraffic Team

Voice search is becoming a more popular way for mobile users to find the things that they need. As more mobile users reach out to services like Siri or Alexa, businesses and marketers need to adapt to serve the needs of their audience.

Voice search represents a fundamental change in the way that people find the people, places, and things that they want. Accordingly, the marketing and advertising content that you create needs to adopt a more conversational tone, particularly making effective use of long-tail keywords.

Is your business taking steps to prepare for the voice search takeover?

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Filed Under: Content Marketing, keywords, content creation, mobile marketing, keyword search, mobile search, voice search

Use Holiday Keywords to Boost Sales

October 20, 2016 by BizTraffic Team

holiday_keywords_website.png

It’s common knowledge that the holiday’s present an opportunity for many businesses to increase sales. But what many businesses don’t consider is the impact of holiday keywords on their digital strategy. And by “holiday keywords” I don’t just use of the big holidays like Black Friday, Valentine’s Day, or Christmas.

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Filed Under: keywords, holiday marketing, keyword search, digital marketing, black friday marketing, black friday,

Introducing Moz’s New Keyword Search Tool: Moz Keyword Explorer

May 05, 2016 by BizTraffic Team

Moz did something right for once, and everyone is talking about it. Well, everyone in the SEO world is, at least. On May 3rd, Moz introduced a new keyword search tool to their product list, creatively titled “Keyword Explorer.” We took some time to explore what it had to offer, so you don’t have to!

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Filed Under: SEO, keyword search

Keyword Basics for Your Website's SEO Strategy

March 30, 2015 by BizTraffic Team

When it comes to creating a new website, or beginning your SEO or SEM efforts, it can be a bit overwhelming at first. But any good strategy starts with one very important thing: keywords.

Starting with keywords allows you to determine the best strategies possible to make your online marketing campaigns successful. Its important to master these keyword basics so you can fully tackle your website's SEO.

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Filed Under: keywords, SEO, search engine optimization strategies, keyword search, online traffic, user experience optimization

Quick Ways to Craft Attention-Grabbing Blog Headlines

April 30, 2014 by BizTraffic Team

BloggingSee that headline? I wrote it that way because it promises to solve a problem without too much time involved. And there are many more like it that can help your posts get some love on search engines and social media.

While small businesses with blogs generate 126 percent more leads than those without you need to figure out how to word your blog headlines the way people search to get ranked and clicked. Google Analytics and Keywords can help you know the right words to use, but your results will be even better if you can figure out some hot phrases.

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Filed Under: search engine rankings, headlines, search engine optimization strategies, keyword search, blogs