How To Become Your Lead's Most Anticipated Email

February 02, 2015 by BizTraffic Team

Customer anticipating marketing emailsDo you have that one email you look forward to receiving from a company? Whether it be an RSS feed of blogs with topics that arrest your interest, or marketing emails updating you on the latest deal to your favorite store, emails can be a powerful tool when done correctly.

[Read more...]

Filed Under: email subject lines, email marketing, email marketing best practices, lead nurturing

Quick Fixes for Your Email Subject Lines

January 30, 2015 by BizTraffic Team

Woman reading email subject linesAfter you’ve written a masterpiece of a marketing email, you need to move on to the next task on a to-do list that seemingly never ends. And making the most of your email subject line seems like yet another time-sink.

But it doesn’t have to be!

You can boost your open rates and have time for a coffee break by including a few quick fixes in your subject line.

[Read more...]

Filed Under: email subject lines, email marketing, email marketing best practices

Secrets of Writing Effective Email Subject Lines

April 16, 2014 by BizTraffic Team

If you believe you’ve mastered the craft of writing SEO-rich headlines, congratulations are in order. But if you’re trying to write email subject lines that get your emails opened, that’s another animal.

Unlike SEO, you're not trying to get to the top of any rankings, but you still want your time spent on email marketing to reap rewards.

[Read more...]

Filed Under: small business marketing, email subject lines, email marketing