Finding Yourself: A Zen Guide to Directory Listings and SEO

May 03, 2017 by BizTraffic Team

The quickest way to lose a customer is to send them to the wrong location or to give them the wrong phone number.

Make sure your customers are given accurate information by providing correct name, address, and phone number (NAP) data in listing directories.

If your NAP info isn’t correct in listing directories then your customers may be given the wrong phone number or be sent to the wrong address, or your location may not get listed in local SEO at all.

Don’t lose your customers! Make sure your NAP info is correct everywhere.

Before you can correct any discrepancies, you need to know that those discrepancies exist. Let’s learn how!

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Filed Under: online reviews, SEO, NAP, Directory Listings, claiming listings

What NAP Listings Mean for Your Business

April 28, 2017 by BizTraffic Team


If you want to drive traffic to your business, you need to give your customers good directions. This is what NAP (name, address, and phone number) information is all about.

Your customers need accurate contact information about your business in order to find you, and the NAP info provided in listing directories is where search engines get that information.

Search engines like Google, Yahoo, and Bing pull information about your business from directories. Your business’s NAP information needs to be correct in these directories before the search engines can get it right.

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Filed Under: Business listings, local listings, SEO, NAP, Directory Listings