Why it is important to optimize an email?
According to communications expert and author, Danny Rubin, how you shape your email is just as important as the email content itself. And with his success rate of 96% email responses, or 23 replies out of 24 people, he would know!
This is because that moment after you capture your audience with an engaging subject line and they open the actual email is vital. If they are suddenly confronted by a skewed or slow to load email, they may simply delete and move on never to return.
Ready to build better email templates? This infographic provides you with the basics you need to design a more powerful email template.