If you've spent any time looking through the recent digital marketing hot topics, you're definitely aware of a strong movement towards more, and improved, visual content. But most of these studies, blog posts, articles, and so forth have focused on using visual content in marketing strategies to improve the visual appeal, or even more specifically, using visual content in your social media marketing to improve engagement.
And while you definitely should be using visuals in your social strategy and other marketing efforts, we tend to overlook opportunities for improving website traffic strictly through visual content.
It is simply not enough to just throw a blog graphic or image onto your latest blog post and call it a day. In fact, even an infographic on its own will not be enough to drive traffic to your website.
So how do you attract more eyeballs to visual content that lives on your website? Our latest infographic explains how to do just that!